As of last week, employers in New York City are no longer permitted to ask candidates for their salary history during the selection process.
You know you need to have a strategy and plan to promote your talent/employment brand. You know that some of these activities are free and other cost money.
In order to build your employment brand with the current generation, you have an internship program. You bring college students into your company for several weeks in the summer to give them exposure to your workplace.